Wan 3.0 is Alibaba's all-in-one video flagship — text-to-video, image-to-video with first/last-frame control, and reference-to-video in a single model, at up to 30 seconds and 1080p with native audio.
On Viddra it bills from $0.25 per second, and you reach it through the same unified REST API as every other model on the platform: no separate Alibaba Cloud account, no DashScope setup, no minimum deposit. This guide covers the full pricing table, what each creation mode does, and how Wan 3.0's cost compares with Veo 3.1.
If you want to see the model before reading numbers, the Wan 3.0 tool page page shows real unedited samples — text-to-video, first-frame i2v and product shots — free to watch and download, or prompt it yourself in the Playground with no code.
paymentsComplete Pricing Table
Three resolution tiers, all covering the same 2–30 second duration range:
| Resolution | Price per second | Duration | Example cost |
|---|---|---|---|
| 480p | $0.25/sec | 2–30s | 5s = $1.25 · 30s = $7.50 |
| 720p | $0.50/sec | 2–30s | 5s = $2.50 · 30s = $15.00 |
| 1080p | $1.00/sec | 2–30s | 5s = $5.00 · 30s = $30.00 |
Billing is per second of generated video, pay-as-you-go — the price is the same whether native sound is on or off. There is no subscription and no minimum deposit; a $10 top-up (the minimum, via PayPal) covers forty seconds of 480p output. Every clip renders as a 30fps MP4 in five aspect ratios: 16:9, 9:16, 1:1, 4:3 and 3:4.
layersCreation Modes: One Model, Three Inputs
Text-to-video. A pure prompt produces the clip, with native audio — ambience, sound effects, optional dialogue — generated alongside the picture rather than bolted on afterward.
Image-to-video with first/last-frame control. Provide a first-frame image and Wan 3.0 animates from it. Add an optional last-frame image and the model interpolates the motion between the two — the cleanest way to produce loopable shots. The last-frame trick is also how you chain 30-second takes into longer sequences with seamless continuity.
Reference-to-video. The mode that separates Wan 3.0 from most of the field: attach up to 10 reference images, 5 reference videos and 5 reference audio tracks, and the model grounds the generation in your material — preserving a character's look across shots or a product's exact appearance. No other flagship on Viddra accepts this input mix.
scheduleThe 30-Second Advantage
Most frontier models cap a single generation at 4–15 seconds. Wan 3.0 runs 2 to 30 seconds in one pass — among the longest single-shot durations available in 2026 — which changes the economics of anything longer than a social loop: one generation instead of three, no stitching artifacts, no continuity drift between segments.
A 30-second brand film at 720p is $15.00 on Wan 3.0 — one request, one file. On models capped at 8 seconds, the same film is four generations plus an editing pass.
compareWan 3.0 vs Veo 3.1: The Price Math
Veo 3 starts at $0.35/sec and Veo 3.1 Fast runs a flat $0.24/sec — nominally cheaper per second than Wan 3.0's 720p tier ($0.50) and close to its 480p tier ($0.25). But Veo clips cap at roughly 8 seconds, so a 30-second sequence on Veo 3 means four generations and a join: about $10.50 of footage with visible seams to manage. Wan 3.0 renders the same 30 seconds in one pass at $7.50 (480p) or $15.00 (720p), and adds reference-media input that Veo does not offer.
The practical split: short voiced b-roll on a budget goes to Veo 3.1 Fast; long-form sequences, brand-consistent characters and first/last-frame control go to Wan 3.0. Our Veo 3.1 access guide covers the Google side in detail.
terminalcurl Quickstart
Text-to-video in one call — POST to /video/generations with model wan3.0-video:
curl -X POST https://api.viddra.com/v1/video/generations \
-H "Authorization: Bearer $VIDDRA_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"model": "wan3.0-video",
"prompt": "Camera slowly pushes forward over a misty mountain lake at golden sunrise, birds crossing the frame, cinematic documentary style",
"duration": 10,
"aspect_ratio": "16:9"
}'
# 202 Accepted
# { "task_id": "task_...", "status": "queued" }Poll the task endpoint until the status is succeeded, then download the MP4 from video_url — the same async pattern every Viddra video model uses. Image-to-video and reference-media request fields are documented in the API documentation.
helpFrequently Asked Questions
How much does the Wan 3.0 API cost per second?
$0.25/sec at 480p, $0.50/sec at 720p and $1.00/sec at 1080p. Clips run 2–30 seconds, native audio is included in every tier, and billing is pay-as-you-go per second of generated video.
Does Wan 3.0 support image-to-video?
Yes — three image-driven modes: first-frame image-to-video, first-plus-last-frame interpolation, and reference-to-video with up to 10 reference images, 5 reference videos and 5 reference audio tracks.
Do I need an Alibaba Cloud or DashScope account?
No. Viddra fronts the Alibaba channel with its own unified API: one key, per-second billing, automatic failover across channels, and no minimum deposit.
Can I try Wan 3.0 for free?
Sample clips are free to watch on the Wan 3.0 tool page and in the Playground. To generate your own, new Viddra accounts get $1 in credits — enough for a 2-second 720p or 4-second 480p clip — then pay-as-you-go from $0.25/sec.
Viddra Engineering
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